Advertising Copywriter Expert (B-COPYWRITER001)
Our Project Research Nigeria experts offer professional services to individuals, companies, NGOs, organizations in running their projects and businesses. Our Advertising Copywriters deliver original contents with proper referencing from our peer-reviewed team of quality assurance experts to meet global standards.
Areas of expertise include:
- Come up with words and verbal content that are used alongside the visual elements
- Conceives and executes advertising consistent with the agreed strategy
- Constantly come up with creative and imaginative, and curious about clients’ products or services
- Develop concepts and writes copy across a broad range of projects, from advertising campaigns through to advertising and marketing collateral.
- Take client’s advertising brief and produces original copy ideas with the objective of capturing the target audience’s attention.
- Gain a deep understanding of the product, target audience and competitor activities in the market.
- Explore different ideas and concepts for both the visual and verbal elements in union with the creative team.
- Prepare drafts of different initial options for the creative director.
- Make changes to the copy until the client is satisfied.
- May play a role in coordinating the production phase; booking and liaising with designers, illustrators, printers, photographers and production companies.
- Brainstorm ideas and concepts for the visual and words with other members of the creative team
Write various copy options, which may be presented to the client as a story board (a consecutive series of frames depicting the script and drawings that may be used)